CUPRA Born VZ Leaders for the Impulse Zero Defects vision Challenging Lapland’s extreme climate Zero tolerance protocols Sustainable horizon CUPRA and Barça renew their alliance CUPRA City Garage Madrid The Big Pitch innovation impulse Major water challenge From rookie to pro The Dream Makers Present and future talent SEAT CODE and smart mobility STAFF CUPRA GROWTH TRANSFORMATION SUSTAINABILITY Publisher SEAT S. A. Comunicación Director Cécilia Taïeb Deputy Director Elisabet Anglada Chief Editor Gemma Solà Coordination María Gómez Publishing & Digitisation ZetaCorp Grupo Zeta - Prensa Ibérica Tel. (+34) 932 27 94 16 Legal Deposit B-47078-1998 ISSN 2385-6459